ADALIA School of Business : PR launching in Morocco

Scope

Hopscotch Africa supported ADALIA School of Business for its opening in September 2015.

Missions

• Communication and media coverage of activities in Morocco and Africa
• Media identification and press relations management
• Monitoring media outcomes
• Public relations management for Moroccan and African audiences
• Support during events such as the launch press conference, the debate debate and the Edu caravan organized by Morocco

Results

ADALIA School of Business’s media relations and communication support enabled it to gain notoriety and visibility in a highly competitive market